“Having cancer is hard. Finding help shouldn’t be. Thanks in part to Chevy’s $1 million gift, the American Cancer Society will continue to care for people fighting cancer by connecting them with the information, day-to-day help and the emotional support they need to help them focus on getting well.”
Lin Mac Master, the American Cancer Society’s chief revenue marketing and communications officer, expressed his gratitude for Chevrolet’s Purple Roads initiative and the resulting donation.
Chevy’s generous donation was made possible through the participation of supporters who “purpled” their Facebook and Twitter profiles for World Cancer Day on Feb. 4.
Were you one of over 1 million supporters?
Chevrolet donated $1 dollar for every purple profile up to $1 million to support the American Cancer Society’s Road to Recovery program. The program provides transportation to cancer patients who otherwise wouldn’t have a ride to and from treatment.
Though World Cancer Day has passed, we at Gjovik Auto are proud of the continued support cancer patients will receive as they journey on the road to recovery.