GM Military Discount Program Extended to Include 21 Million Veterans

GM Military Discount Program
General Motors is honoring veterans and active members of the military by extending its GM military discount program for the month of May.

General Motors is honoring veterans and active members of the military by extending its military discount program for the month of May.

Just about anyone in or previously in the military can benefit, including active duty members, reservists, National Guard members, and retirees and their spouses of the U.S. Army, Navy, Air Force, Marine Corps, and Coast Guard. Just counting the veterans, that’s an estimated 21 million people who can benefit from the program.

The discounts will apply to most of the vehicles in our lineup at Gjovik Auto, excluding only Cadillac models and the Corvette Z06 as well as the base-level trims for certain models. Discounts will vary per model, from $1,500 off the price of a 2015 Camaro SS to $3,000 off the Silverado All Star.

In any case, active and retired members of the military are bound to find something to their liking, especially since the GM military discount program can be combined with any other GM incentive!

GM Engineer Discovers Diapers Can Help Warm Your Car Faster

If you ever heard Mom say, “Waste not; want not,” the chances you rolled your eyes or had a similar response are pretty large. However, General Motors’ Vehicle Thermal Systems engineer, Nicholas Jahn, must have taken the saying to heart because, the next thing we know, diapers are helping to warm your car faster, and all thanks to Jahn.

2015 Chevrolet Silverado Plowing Snow
2015 Chevrolet Silverado

Snow, when it gets packed into the inlet at the bottom of the windshield, can block the flow of air to and from the vehicle. This makes heating the cabin less efficient and leaves you in the cold for longer than necessary.

In order to combat snow’s effects and improve the efficiency of the car’s heater, Jahn needed to conduct tests. He wanted a substance that would behave like snow in order to make testing more feasible – otherwise he would have to wait for it to actually snow or find an open time slot to conduct tests in GM’s climatic wind tunnels.

So, Jahn decided not to waste the observations he made as his daughter swam in her diapers.

When wet, her diapers expanded. Not exactly a shocking revelation, but upon further research, Jahn found the diapers were partially made of a substance called sodium polyacrylate that behaves like snow when saturated. Conveniently, the sodium polyacrylate can be used in testing at any location and is reusable.

2015 Chevy Cruze: GM Engineer Discovers Diapers Can Help Warm Your Car Faster
2015 Chevy Cruze

Now that Jahn and his team have been able to improve testing procedures, they’ve also been able to develop a more efficient heating system in vehicles like the Chevy Cruze.

“The last thing anyone wants to do when it’s freezing cold out is scrape their windshield,” Jahn said. “The testing we perform on the Chevrolet Cruze with the diaper material allows us to maximize the car’s heating capabilities.”

So yes, waste not; want not; and stay warm. We at Gjovik Auto guess Mom was right after all.

GM Awarded Most Initial Quality Awards

In the car industry, there is a constant battle to see who is the best of the best. This year, it looks like General Motors takes the cake after coming out on top in the J.D. Power Initial Quality Study. The American carmaker continued its winning streak this year after receiving more Initial Quality Awards than any other carmaker in the industry, while also having the most models ranked in the top three in the respective segments.

“We are committed to providing customers with the highest levels of safety, quality, and an exceptional ownership experience,” said Alicia Boler-Davis, senior vice president GM Global Quality and Customer Experience. “Having the most award recipients of any automaker shows that we are on the right track by putting the customer front and center in everything we do.”

The Chevrolet Suburban and GMC Yukon both swept the Large SUV segment, along with the Chevrolet Tahoe, while the Chevrolet Silverado HD and Buick Encore topped their respective segments. In the Midsize Car segment, the Chevy Malibu also came out as the leader, showing that each of GM’s branches is a top performer.

Not only were GM’s vehicles awarded with quality awards, but the company’s plant in Ingersoll, Canada, where the Chevrolet Equinox and GMC Terrain are built, was also awarded a Silver Plant Assembly Line Quality Award.

To see what makes General Motors a top-ranking carmaker, stop by Gjovik Auto today!

General Motors Expands Military Discount Program

Military Discount

To show appreciation to those who dedicate their lives to protecting the rest of us, General Motors has expanded its military discount to all U.S. military veterans. This includes those who are currently active duty, in the reserves, retired, and military veterans, no matter the separation date. Spouses are also eligible for the military discount.

“It’s a small token of gratitude from GMC for those that serve this country,” said Duncan Aldred, U.S. vice president of Buick and GMC, in a statement. “We’re very proud of the brand’s history with the U.S. military, but even more so of the men and women that sacrifice for this country, every day.”

Service men and women have until June 30 to take advantage of this special discount. To save even more, it can be combined with most current incentives. The first step to receive the discount is to request an authorization number. This can be done online. Once you have your number, simply take it to your preferred GM dealer and you’re all set.

Visit us at Gjovik Auto and we’ll be happy to serve those who serve us.

General Motors Emphasizes Its Commitment to Customer Safety

Customer SafetySafety is and always has been a top priority for General Motors and for us here at Gjovik Auto, whose customers are our family, friends, and neighbors. We are pleased to tell you that GM’s CEO, Mary Barra, recently appointed Jeff Boyer as the new Vice President of Global Vehicle Safety, effective immediately.

Though the position is a new one, Boyer’s long-standing reputation is not. For almost 40 years Boyer has worked in various engineering, safety, and process leadership positions within the company.

“Jeff’s appointment provides direct and ongoing access to GM leadership and the Board of Directors on critical customer safety issues,” Barra stated in a press release.

“This new role elevates and integrates our safety process under a single leader so we can set a new standard for customer safety with more rigorous accountability. If there are any obstacles in his way, Jeff has the authority to clear them. If he needs any additional resources, he will get them.”

“Nothing is more important than the safety of our customers in the vehicles they drive,” said Boyer. “Today’s GM is committed to this, and I’m ready to take on this assignment.”

We sure like this guy all right.